The learner is expected to show high level of creativity to cope with potential challenges
The learner is expected to show high level of creativity to cope with potential challenges.
- Duration: 4 hours
Step by step instructions for the preparation and implementation of the workshop
Step 1: Introduction to what the Canvas model is (PPT) and discussion of the first components of the model:
- Present your value proposition
- Presentation of customer segments
- Presentation of customer relations
- Presentation of distribution channels.
Step 2: Divide the audience into groups and give participants the worksheet (Appendix 0.2) and ask them to fill in fields 1-4.
Step 3: Allow them 60′ to discuss individual elements of the Canvas model in teams.
Step 1: Present the second part of the Canvas model, i.e. the structure of revenues, key activities and key resources (PPT)
Step 2: Ask the audience to fill in the next three fields in the Canvas model (Appendix 0.2)
Step 1: Introduce the third part of the Canvas model – key partners and key costs. (PPT)
Step 2: The audience discusses two more elements of the Canvas model through group discussion
Step 3: At the end of the exercise, the models are presented and discussed for the whole group